It's more than handing you pretty files.
My mission is to collaborate and create the most authentic creative solution for any design challenge.
Carly Hall-Scott, Professional Bio
I am a brand maker and conceptual designer with over 12 years of experience in the industry, working closely with expert marketers and copywriters. I have worked professionally as an Art Director, Designer (UX, Print, Packaging, Consumer Experience), and Brand Stylist/Manifesto Maker with global and small brands from New York to San Francisco. Let's name drop a few: Ideo, Method Home, Sephora, Banana Republic, Gap, Baby Gap, Victoria's Secret, Henri Bendel and of course various start-ups, tech included...this is San Francisco. I was part of the team that created Gap's Black on Black stores, launched Edition by Banana Republic and Banana Republic's Republic Fragrance. I am a creative problem solver and strategic thinker by nature, but I'm grateful to have been trained by the best as a graduate of the RHODE ISLAND SCHOOL OF DESIGN (Go Nads!). During my career I began to notice that working with small shops or individuals was the most rewarding. Clients who really benefit from the work, growing their businesses and improving their lives. Note, I've picked up more than a few talented friends and colleagues along the way, so for bigger projects, you're so covered.
After having my first child, I have felt so fortunate to have a career that I can control and make flexible, giving me the work life balance I want. My success as a freelancer has allowed me to take not only work for the biggest and best, but also smaller clients, especially parents looking to launch their own work or business. This is my not so guilty pleasure. Young Guns, Old Hats, Mompreneurs, and who ever else is out there; as my son says "let's do this thing!"
Aw, More Kind Words:
BLACK ROCK INN, NAPA CA: Carly worked with me to develop branding for a new/start-up Bed & Breakfast in Napa. She did and outstanding job listening to my ideas and concepts and providing me with visual aids to arrive at a final design. Carly is a pleasure to work with, delivers as promised and produces high quality results. I highly recommend her and certainly plan to use her services as my business evolves.
CIRCA DEE, PHILADELPHIA: Carly's ability to decipher an entire brand from just a few adjectives is amazing. She designed fabulous images in such a short time. The final result was something I could have never imagined on my own. I have received tons of compliments on our work together!
MAHERY (MADAGASCAR HEALTH AND ENVIRONMENTAL RESEARCH) HAVARD UNIVERSITY: Carly has been a long-time friend but I had never worked with her in a professional capacity. I am incredibly impressed with her ingenuity, innovation and assiduous work ethic. She surpassed all expectations under an extreme time crunch. I had a very specific vision for our branding and she used that concept but ultimately made a more prefect vision for our organization. I will definitely contact her again for future projects.
HANNAH ROBINSON-DESIGN STRATEGIST, SAN FRANCISCO: Carly is a really business savvy and talented graphic designer. She thoroughly thinks through design problems and creates clever and inspirational solutions to all of her work.
CRACK EXPERIENCE, PORTLAND: Having worked with Carly as a colleague at Gap, as well as having known her from our years at RISD, I knew she was the perfect to hire for an extremely important branding and web design project at CRACK. Carly provided incredible creative results while working independently and within my hectic schedule. She was on-time, accomodating, and extremely professional. The results of our work together have been well received, and I look forward to hiring Carly again for another successful collaboration.
MAKEFIELD THERAPEUTICS, DELAWARE: Carly developed our logo, business cards, and stationary. She listened to our thoughts and with us, translated them into a logo with a message. People ask us about our logo all the time. I highly recommend her work and will work with her again if the opportunity presents itself.
LEE QUEZA-ARTIST AND DESIGN DIRECTOR, LOS ANGELES:
Carly is not only a talented designer, but she brings a passion and enthusiasm that is down right inspiring. She is brings a thoughtfulness to her work that is indicative of her design pedigree, but imbues it with creativity that is all her own.
MI CUMBIA, PHILADELPHIA: Carly was a critical component in the creative re-visioning of our brand experience. She enabled us to the the brand idea in a very constructive way to help us to translate these ideas into an original logo and visual system that clearly the reflects the spirit of our business. I recommend her to anyone whose looking to reconstruct their brand, develop a supportive graphic system, and consumer experience.